Traditional Freight Forwarders vs Digital Freight Forwarders

In the 21st century, we can see a lot of changes going around several sectors of the logistic industry. These changes primarily aim to maximize the efficiency, productivity, and longevity of the business. Freight forwarders are also gearing up for these changes. Digitization has become the central objective of such industries. 

To get a clear view as to how digitization can help forwarders here is a comparison between digital freight forwarders and traditional freight forwarders

1.    Contact
•    Traditional freight forwarders
In these types of freight forwarding businesses, there are no digital means for storage— everything is stored in written form in writing materials such as notepads or books. This tends to reduce the fluidity of connectivity and can have an adverse effect on the overall efficiency of getting in touch with their relevant customer. 

•    Digital freight forwarders
They have the advantage of seamless interaction with the customers without any interruptions because everything is done through a particular software. All the data required of a specific contact can be pulled out, with just one click. This makes it easier to get in touch with them, and also improves connectivity by manifolds. 

2.    Buying experience
•    Traditional freight forwarders
In this form of freight forwarding, the buying experience is a hit or a miss situation, mainly because of two reasons; the fact that there are no fixed prices and the mood of the person with whom you are negotiating. Such factors alter the buying experience. You never know what price you might get and can be very hectic to get a final quotation from such freight forwarders.  

•    Digital freight forwarders
There is one software for everything, such that, all the prices and quotations are uploaded onto the software, making it easier for the customer to know the costs of each operation. The customer gets instant quotes along with a transparent pricing scheme, explaining what they will be expected to pay. Also, choosing the best rates according to the customer is feasible, especially if there are multiple options for shipping. 

3.    Tracking/Tracing
•    Traditional freight forwarders
Customers are left in a loophole, as they have no idea when their package would arrive. However, the primary issue is that even the company has no idea about the whereabouts of the shipment. This can prove to be a major downfall, making traditional freight forwarding, a less convenient form of freight forwarding. 

•    Digital freight forwarders
Notifications, text messages, and other forms of updates are directly sent to the customers in a digital format, giving the customer the complete satisfaction of knowing the estimated time of arrival, and providing full transparency of the destination of their package. 

4.    Documentations
•    Traditional freight forwarders
Generation of documents isn’t necessarily a part of such freight forwarders, as some might neglect to give you any. However, the forwarders would have to scan through their emails to check out the relevant documentation and other necessary papers that need to be handed out to you— which causes further delay and is very incompetent. 

•    Digital freight forwarders
The generation of invoices, bills, and other shipment-related documents is done within an instant because of the implementation of the right kind of software. The customer details are already stored in a computer, and just by the clicking of a button, all the necessary documentation is generated. 

Therefore, in other words, digital freight forwarders are by far the safest, most reliable, most convenient, cheapest, and the best option. They offer a plethora of services and discounts, so keep a close tab on them to avail of special rates on long-distance shipments. On the other hand, if the dark ages were going on, and you were left with no choice, then traditional freight forwarders can come in handy.  

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