Traditional freight forwarders vs Digital freight forwarders

Mayur Rawte
Traditional freight forwarders vs Digital freight forwarders
Sliding into the 21st century and we see a lot of changes going around several sectors of the industry and logistic universe. It's primarily done to maximize efficiency and productivity and longevity of the business. Freight forwarders are also gearing up for their take on change. Digitalization has become the talking point of these sort of industries and to get a clear view as to how it can help them, let’s put up a comparison between digital freight forwarders and traditional freight forwarders. Let's get started. 

1.    Contact. 
•    Traditional freight forwarders. 
In these types of freight forwarding businesses, there is no digital means for storage, but everything is stored on some for writing material such as notepads or books. It reduces the fluidity of connectivity and can pull a significant blow on the overall efficiency of getting in touch with their relevant customer. 
•    Digital freight forwarders. 
Seamless interaction with the customers without any interruptions because everything is done through a particular software. Clicking on the contact that needs to be contacted can pull out all the data that you require to get in touch and improves the connectivity by manifolds. 

2.    Buying experience. 
•    Traditional freight forwarders.
In this form of freight forwarding, the buying experience is instead a hit or a miss mainly because of two reasons, there are no fixed prices and the mood of the person with which you are negotiating with. Such factors alter the buying experience. You never know what price you might get and can be very hectic to get a final quotation from such freight forwarders.  
•    Digital freight forwarders.
There is one software for everything, such that all the prices and quotations are all uploaded onto the software for the customer to know how much it would cost to do what. The customer gets instant quotes along with a transparent pricing scheme of what they will be accountable in paying. Also choosing the best rates according to the customer is feasible if there are multiple options of shipping. 

3.    Tracking/tracing. 
•    Traditional freight forwarders
Customers are left in a loophole as they have no idea when their package would arrive. But the primary issue for this is that even the company has no idea as to where the shipment is. Hence can prove to be a downfall and not that convenient form of freight forwarding. 
•    Digital freight forwarders. 
Notifications, text messages and other forms of updates are directly sent to the customers in a digital format. Thus, giving the customer the complete satisfaction of the estimated time of arrival and providing full transparency of their package destination. 

4.    Documentations. 
•    Traditional freight forwarders.
Generation of documents aren’t necessarily a part of such freight forwarders as some might neglect to give you any, but then if a few who do give, they would have to scan through their emails to check out the relevant documentation and other necessary papers that need to be handed out to you. Which causes further delay and is very incompetent. 
•    Digital freight forwarders. 
The generation of invoices, bills and other shipment related documents are done within an instant because of the implementation of the right kind of software. The customer details are already stored onto a computer, and by a clicking of the button, all the necessary documentation is generated. 
Therefore, in other words, digital freight forwarders are by far the safest and the best option that you could choose from. Reliable, convenient, and cheap as well. They offer a plethora of services and discounts, so keep a close tab on them to avail special rates on long distance shipments. On the other hand, if dark ages were going on and you have no choice, then traditional freight forwarders can come handy.  


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